New Delhi, April 22, 2026: PriddeIndia Entertainment Pvt. Ltd. marked a significant step in the fashion and entertainment industry with the launch of PriddeIndia Fashion Week (PIFW) on April 22.
The event, held at Privee, Shangri-La’s Eros Hotel, Connaught Place, witnessed the presence of fashion professionals, influencers, and invited guests, creating a vibrant space for networking and creative exchange.
The highlight of the evening was the announcement of brand ambassadors, Ritu Jha and Nidhi Rawal, who embody confidence, individuality, and a modern perspective—perfectly aligning with the brand’s vision.
PriddeIndia Fashion Week aims to provide a professional platform for aspiring models, designers, and artists, encouraging fresh ideas while maintaining high industry standards.
Expressing her thoughts, Ritu Jha said,
“I am honoured to be associated with PriddeIndia Fashion Week. It is a platform that encourages new talent and provides meaningful opportunities for growth in the fashion industry.”
Adding to this, Nidhi Rawal shared,
“PIFW is a wonderful initiative that opens doors for emerging talent. It is exciting to be part of a platform that celebrates creativity and gives individuals the opportunity to shine.”
Founder Director of PriddeIndia Entertainment Pvt Ltd – Mr Sahil Manchanda highlighted that the initiative is focused on bringing together diverse elements of fashion under one platform while supporting new and upcoming talent. He also shared insights into the vision and future plans of PIFW.
There was cake cutting done for the PIFW launch party and then second cake cutting was done for crowning of Brand Ambassadors and third cake cutting was done for Manager to Founder , Show Director Pageants , Model, Actor Khushboo Rastogi – on her birthday.
Apart from these vvip guests, designers, event organisers, choreographer, makeover artists and influencers and team members were present at the launch party – Manager to Founder, Model, Actor Khushboo Rastogi , PA to Founder – Archana Narayan, Model and Actor Soniya singh, Influencer Aastha Gupta, Global Brand Ambassador preeti, Model Tanu were present at the launch party.
The event concluded on a high note with enthusiastic participation, marking the beginning of what promises to be a dynamic journey for PriddeIndia Fashion Week.