Tushar Gupta: From Kanpur to Global Collabs – The Story of Mr.Foodiiie
Every city has a storyteller. For Kanpur, that voice belongs to Tushar Gupta, better known to his thousands of Instagram followers as Mr.Foodiiie. What began as a simple love for food has transformed into a digital journey that now connects Kanpur’s street corners to some of the world’s biggest brands.
The Beginning: Kanpur Roots
Tushar’s story is rooted in the everyday flavors of Kanpur. A plate of tikki, a kulhad of chai, or the irresistible crunch of samosas — these weren’t just snacks for him; they were stories waiting to be told. Unlike big-city creators who often start with global experiences, Tushar chose to celebrate his roots.
Through his reels, he brought the sights, sounds, and tastes of Kanpur to the digital stage. His followers didn’t just see food; they experienced the culture of a city that thrives on warmth, flavors, and shared moments.
The Evolution into Global Influencer
From local reels to global recognition — the shift came when Tushar’s storytelling caught the eye of top international brands. Soon, his collab list included names like Pepsi, Starbucks, KFC, Doritos, Mountain Dew, Apple, and Lays. Alongside these, Indian giants like Domino’s, Namaste India, Reliance Fashion Factory, and Redmi joined his portfolio.
What makes his collaborations unique is their authenticity. Whether he’s holding a Pepsi can while chilling in Kanpur’s alleys or sipping a Starbucks latte during a city vlog, the product never feels forced. Instead, it naturally blends into his narrative — proving that for Tushar, collaborations aren’t ads, they’re extensions of his lifestyle.
Food + Travel + Lifestyle: The Content Triangle
Tushar is often introduced as a food blogger, but that title doesn’t fully define him. His reels effortlessly move between three dimensions — food, travel, and lifestyle.
- Food: From golgappe to gourmet burgers, his camera captures everything with equal passion.
- Travel: Be it Kanpur’s narrow streets or an unexplored city, Tushar shares experiences that make viewers want to pack a bag and explore.
- Lifestyle: Fashion, daily vibes, and modern-day storytelling are woven into his content, making it aspirational yet relatable.
This combination ensures that his followers don’t just watch his reels — they live them.
The Global Stage: Small-City Creator, Big Impact
One of the most inspiring aspects of Tushar’s journey is how he has broken the myth that only big-city influencers can go global. Coming from Kanpur, he has shown that talent, creativity, and consistency matter more than location.
Today, his content resonates not just with Indian audiences but also with global viewers. A Starbucks collab feels just as authentic as a reel about Kanpur’s chaat. This seamless transition between local and global makes him stand out in the crowded digital space.
Authenticity as His Brand
In an era where influencer content sometimes feels scripted, Tushar’s biggest strength is authenticity. He doesn’t pretend to be someone he’s not. His captions are simple, his reels feel natural, and his presence feels like that of a friend sharing recommendations.
This honesty is what builds trust. His followers don’t just see him as a creator — they see him as someone who represents their own aspirations.
Impact on Kanpur’s Identity
Before Mr.Foodiiie, Kanpur wasn’t exactly seen as a content-creation hub. But Tushar has put the city on the digital map. Today, many associate Kanpur not just with industries but also with its food culture and youthful vibe — thanks to his storytelling.
In a way, he’s become an ambassador for his city, showcasing that creativity can emerge from any corner of India.
The Future Vision
Tushar is not slowing down anytime soon. With a growing community and expanding collaborations, he envisions taking his content further into the global lifestyle space. More travel stories, more cultural experiences, and more collabs that connect India’s authenticity with international style are on his radar.
But through all this, one thing remains clear — his roots in Kanpur will always define his storytelling. No matter how far he travels, the flavors and vibes of his city will continue to be at the heart of his content.
As Mr.Foodiiie, he has built more than a brand; he has built a bridge — connecting Kanpur’s streets to international stages. And in doing so, he’s proven that creativity doesn’t need a specific address.
From Kanpur to the world, Tushar’s journey is just beginning. And if his reels are anything to go by, the future looks as flavorful as the stories he tells.
https://www.instagram.com/mr.foodiiie
publisher@engame.in
